Salvatore T. “Tory” Bruno, President and CEO of United Launch Alliance (ULA), lays out his plans for the company in an email interview with David Todd, Seradata’s Head of Space Content. The issues include how to keep ULA competitive in a more open market and why the partially reusable Vulcan rocket is key to its future. While Tory Bruno hails from a technological background, his other area of expertise is medieval history, and that era’s concepts of honour and family are a vital part of his managerial approach.
Q. Since you became leader of ULA in 2014, what major changes in the organiREAD MORE